You're buying leads.
Which ones actually book?
Movers, roofers, plumbers, HVAC, solar. You buy leads from Angi, Thumbtack, Google Local Services and your own site, and nobody can tell you which of them turns into booked work rather than wasted calls. I fix that first, then automate the follow-up that wins the ones worth winning.
Four things, in this order
Most people start at the bottom. Attribution comes first, because without it you are automating in the dark.
Lead attribution
Every lead tagged to the source that produced it, with cost per booked job by channel. Usually the first time an owner sees which of their lead vendors is actually paying for itself.
Response & follow-up automation
Inbound lead to first contact in under sixty seconds, then a follow-up sequence that runs whether or not anyone remembers to run it.
CRM operations
I run the CRM you already have. Data stays clean, stages stay honest, and a report lands on the first of every month showing what changed and what I did about it.
Custom builds
Dispatch consoles, ops tools, internal apps. For clients whose problem no off-the-shelf product actually solves.
Start with the teardown
Fifteen minutes, no pitch. Send me your lead sources and roughly what you spend, and I will tell you what your attribution is currently unable to see. If that is useful on its own, take it and go.